November 14, 2007...2:52 pm

Smaller tub for tubby

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The pleasant and hotastic Mrs. Pax Arcana occasionally buys “low carb” bread for guilt-reduced grilled cheese purposes, even though as far as we can tell, it’s “low carb” because each slice is about 40% smaller than regular old bread.

A Consumerist reader today catches margarine maker Parkay engaging in just such deceptitude, labeling packages of their spreadable butter-like vegetable something as a “new” and seemingly healthier formula — while in reality they were simply pumping more air into the stuff and reducing the volume for the same price.

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Now you get 13 ounces where you once got 16 ounces. Great. At these prices I’ll never afford to open my Hot Cup o’ Margarine! chain of mall stores.

New Parkay, Now With More Air and Less Margarine [Consumerist]

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