ESPN has a story up about the New Jersey Nets adding Yi Jianlian when their trade with the Milwaukee Bucks was finalized. Here is the headline:
Nets hope addition of Yi, better team play will draw Chinese fans
If you’re like me, you read that and think, hey that’s reasonable. Yi is Chinese. China has like a billion people. The Greater New York area has a ton of Chinese people. Sensible. This was a business decision (along with dumping Richard Jefferson’s salary to clear room for the 2010 free agent class).
Then you read the opening sentence.
EAST RUTHERFORD, N.J. — The New Jersey Nets‘ acquisition of Yi Jianlian was strictly a basketball decision, not a marketing one aimed at drawing more Chinese fans, Nets owner Bruce Ratner said Wednesday.